October 24, 2005
Boo! Our Hallowe’en issue takes the scalpel to dead copy and brings life to what were once mere redesigns.
Good Designers Redesign, Great Designers Realign
by Cameron Moll
The difference between redesigns that make you look busy and give your stakeholders something else to argue about, and strategic overhauls that reposition your brand and help you set and reach business goals.
Attack of the Zombie Copy
by Erin Kissane
You’ve seen them around the web, these zombie sentences—syntax slack and drooling, clauses empty of everything except a terrible hunger for human brains. Here’s how to fight back.
